Strategic planning

Strategic-planningWe work collaboratively with organisational planning teams and other agencies to develop specific product or market analysis as a standalone exercise or as input to wider strategic and brand reviews.

We can combine insights from primary research with an in-depth analysis of published and proprietary data to understand market structures and competitor behaviour.

We can include reviews of published data with analyst and stakeholder input to provide clients with a complete understanding of the competitive threats and opportunities in their current and target markets.

Case study: Strategic planning